Monday, March 3, 2008

in case of emergency, break glass

This photo was taken in the C terminal of Houston's Bush Intercontinental Airport. In case the picture doesn't speak for itself, this is a proactiv solution vending machine. It only takes a second to realize the sheer genius of this marketing ploy. 1. The TSA has just thrown out all of your face stuff b/c you forgot to put it in a stupid ziploc baggie; 2. the line at Starbucks is prohibitively long, so you're bored; 3. when you're bored you shop; 4. you're going to be gone a week -- the perfect length of time to start a new beauty regimen; 5. you want to look good while you're gone; and 6. you want to come back and have people say to you, "oh my god, you look great -- so refreshed and youthful! that must have been a great vacation!"

1 comment:

In case you wondered said...

and Jessica Simpson uses it and it got her a cute football player so it must be good.